Three generations of master jewelers serving La Jolla with engagement rings, fine diamonds, luxury watches, and bespoke jewelry services since the 1980s.
From timeless engagement rings to preowned luxury watches, our curated collection reflects decades of expertise and an unwavering commitment to quality.
Founded by Daniel Levi, our store was built on a simple belief: jewelry isn't just precious metals and fine gems — it represents the irreplaceable relationships between human beings.
Three generations later, that philosophy guides everything we do. We're not here to make a sale — we're here to help you find something that matters. If we don't have exactly what you're looking for, we'll tell you where to find it.
As direct diamond importers, we purchase our inventory for cash and pass those savings to you. Every piece is backed by our reputation and our family name.
3
Generations of
craftsmanship
40+
Years serving
La Jolla
100%
Family owned
& operated
Beyond beautiful pieces, we offer the full range of professional services to protect, restore, and personalize your jewelry.
Professional jewelry appraisals for insurance, estate, and resale purposes. Free verbal appraisals available on-site.
Ring resizing, prong retipping, clasp repair, stone replacement, and full restoration of heirloom pieces.
Expert watch repair and servicing, including specialized Rolex service, battery replacement, and bracelet adjustment.
Personalized engraving on rings, watches, and pendants. Make your piece truly one-of-a-kind with a name, date, or message.
Layaway Plans
Flexible payment options available
Trade-In
Upgrade your jewelry or watches
Financing
Jewelry financing options available
"I bought my wife's engagement ring here and couldn't be happier. The Levi family took the time to educate me on every aspect of diamond selection without any pressure. Truly exceptional service."
Michael T.
La Jolla resident
"I brought in my grandmother's ring for resizing and a prong repair. They treated it like it was their own heirloom. The craftsmanship was impeccable and it was returned faster than expected."
Sarah K.
Del Mar resident
"Sold my old Rolex Submariner here and got a fair, transparent price. No games, no lowball offers — they explained exactly how they valued it. I'll be back when it's time to buy again."
Robert A.
San Diego
Phone
(619) 431-5277
contact@levifamilyjewelers.com
Address
1200 Prospect Street #175B
La Jolla, CA 92037
Prefer to talk?
Call us directly — we're happy to answer questions, discuss pricing, or schedule a private viewing.
(619) 431-5277